Skimbaco Lifestyle
Skimbaco Lifestyle was founded by Katja Presnal in 2007 in Durango, Colorado. The name Skimbaco comes from a Finnish slang word for ski/skiing “skimba” and “CO” is for Colorado.
The Presnal family lived nomadically for 20 years moving an average every two years. The question Katja got the most often was “What is your favorite place?” and her answer always was “All of them – because you need to live life to the fullest in the moment and place you are.”
Everyone creates their own Skimbaco – whether it’s skiing in Colorado, shopping in New York, or island hopping in the Finnish archipelago.
Skimbaco lifestyle is based on Nordic principles:
- Sisu
Sisu represents Finnish resilience and determination, the ability to push through tough challenges with inner strength and perseverance.
- Lagom
Lagom means “just enough” — a Swedish philosophy of balance and moderation, focusing on a well-rounded, harmonious life.
- Hygge
Hygge is about creating cozy, comforting moments, enjoying simple pleasures, and fostering warmth and togetherness.
Skimbaco Manifesto
We enjoy life to the fullest, knowing it often takes careful planning to create a life you love every moment.
We live for luxury but understand that sometimes you need to sell your purse on eBay to make the next big thing happen.
We know that living better starts with focusing on wellness and health, but it’s not as simple as reading motivational posters.
We love to explore the world, but sometimes nothing beats being home.
We believe in taking risks, but sometimes that means wearing a bold shirt to work, not ziplining over a rainforest.
We believe in silver linings and happy endings, and we’re ready to do more than just make to-do lists in pretty notebooks to take charge of our happiness.
Skimbaco Founder: Katja Presnal
Katja Presnal is a visionary business and marketing strategist, entrepreneur, and author, celebrated for her pioneering contributions to social media and influencer marketing.
As the founder of Skimbaco Lifestyle, a digital magazine that inspires people to embrace adventure and creativity, Katja has leveraged her experience to build thriving consumer communities, particularly within the mom demographic for major brands like Walmart and AETN TV’s Lifetime channel.
She successfully implemented her community-building model at a leading marketing agency, where she managed a team of 800, and Katja has helped clients ranging from startups to Fortune 100 companies across multiple countries.
Katja’s career is marked by numerous accolades, including seven American Advertising Awards, showcasing her talent for creating impactful marketing campaigns and driving sales growth. Her expertise has been featured in major media outlets such as The New York Times, Forbes, and The Washington Post. As a sought-after speaker, she has delivered keynote presentations at industry conferences worldwide.
In addition to her strategic work, Katja is a published author, with titles like
“Instagram as Your Guide to the World” and the Amazon bestseller
“Big Rich Money: How To Turn Your Business Intentions Into A Profitable Company.” Committed to fostering equality in business, she co-launched the
Crush Movement, Finland’s first feminist business conference, to advocate for women’s rights and empowerment.
Balancing her professional achievements, Katja has raised three children, each born in a different country, reflecting her globally connected life. Through her innovative approaches and dedication to empowerment, Katja inspires individuals—especially moms—around the world to pursue their dreams and create positive change in their lives and communities. She currently lives in Finland.
