In the heart of Helsinki, a fashion revolution is underway. Helsinki Fashion Week collects together some of the up-and-coming brands each year, and one of the unifying factors is a commitment to sustainability.
Studio Lamea, a fashion brand driven by values, creativity, and a commitment to sustainability, took the spotlight at Helsinki Fashion Week. Their fashion show was a bold testament to their unique blend of style and provocation.
With a mantra of “saving the planet while looking fabulous,” Studio Lamea introduced a thought-provoking collection called Pure/Provocation that challenged societal norms and celebrated the power of individuality.
Studio Lamea’s journey began with a vision to transform the fashion industry and the focus is clear: ethical sourcing and timeless creations. They are guided by values: empathy, responsibility and inclusiveness. The brand’s commitment to sustainability is evident in their meticulous selection of pre-owned materials.