10 Ways for The Fashion Lover to Enjoy Sonoma Valley

October 15, 2012 adrienne shubin

10 Ways for The Fashion Lover to Enjoy Sonoma Valley

Editor’s note: please join me to welcome our new writer Adrienne Shubin of The Rich Life (on a budget), she will cover the California lifestyle, especially in the Sonoma Valley. Sonoma valley lifestyle blog

The Best of Sonoma Valley

When most people think of visiting northern California’s world-renown wine region, they think of, well, wine! Wine tasting, vineyard, cave and winery tours, grape crushing, wine classes, and wine pairings are experienced by many visiting Sonoma Valley. While taking in all that is wine in the wine country is tasty, fun, educational and resplendent with beautiful scenery, it’s not the only thing Sonoma Valley has to offer. Having lived in Sonoma Valley for over 13 years, I am familiar with an array of places to go and things to see, eat, buy and do. And I’d like to share them with you to make your next visit to Sonoma Valley full of variety. I’ve created a series of articles, each aimed at visitors with distinctive interests. I’m kicking the series off with “10 Ways for The Shopper to Enjoy Sonoma Valley”, a topic near and dear to my heart. Like most people, I love quality clothing and accessories. But I don’t like the hefty price tags that often accompany them. I also don’t like shopping at big chain stores. I prefer to spend my money at a locally owned business, especially when I travel. Who wants to return from vacation with the very same items you can by at the local strip mall, a mile from your house?

10 Shops for Fashionista in Sonoma County

I have compiled a list of ten of my favorite shops, all locally owned, that I recommend visiting during your stay in Sonoma Valley. Here are also some of my favorite outfits with the products found from my favorite stores. 1. Bling! Bling! is located in Santa Rosa’s Montgomery Village. It’s where I go when I want a special piece of costume jewelry for myself or for a gift. Bling! carries all the sparkles and baubles you could ever want and at reasonable prices. I bought this head-turning, faux pearl statement necklace at Bling! for New Year’s Eve this year. 2. Outlander Men’s Gear Outlander Men’s Gear, located on the plaza in Healdsburg, prides itself on being “the only complete men’s store for the wine country lifestyle”. When I want to find that special something for my husband, I go to Outlander. They carry great dress shirts, beautiful sweaters, designer jeans, gorgeous leather jackets and lots of accessories for men. Large Leather shop on the plaza in Sonoma, California 3. Large Leather Large Leather makes and sells a variety of handmade leather items, each created right there in their tiny shop on the plaza in Sonoma. I particularly love their huge assortment of leather bracelets, fantastic belts and handbags of all sizes. Large Leather takes custom orders. 4. Cupcake Cupcake is a children and maternity clothing boutique with locations in Santa Rosa and Healdsburg. They carry all sorts of darling dresses and dapper outfits for your little one and fashionable maternity wear for the mother-to-be. Visiting Hotel Healdsburg 5. Paper Dolls Paper Dolls consignment offers gently used designer clothing and accessories. They are very selective about what items they will take resulting in a wonderful inventory. I have found pieces by Tory Burch, Laundry by Shelli Segal, and this neutral J. Crew blazer, all from this hidden treasure in Santa Rosa. 6. Hot Vintage Couture Hot Vintage Couture Fashion has been at their current location in Santa Rosa for nearly 29 years. They sell high-quality vintage clothing that is 35 or more years old and in excellent condition. They not only sell vintage pieces, but they rent period costumes. It’s fun to browse through all the many decades of fashion. $5.00 thrifted dress 7. Goodwill Goodwill, specifically the location on Fourth Street in Santa Rosa, is a gold mine for lovers of thrifty fashion. If thrift shopping is your thing, as it is mine, you will love this Goodwill. The shop is small, tidy, with a friendly staff  and carries the cream of the crop of donated clothing and accessories. I found this feminine, blush-colored dress at Goodwill on Fourth Street. No one would guess it was just $5.00! 8. Rainsong Shoes Rainsong Shoes, with two locations in Sonoma Valley, carries the latest shoe and handbag fashions. Choose from designers such as Frye, John Fleuvog, Pikolinos and more. 9. Rete California Rete California, on the plaza in Healdsburg, has both men’s and women’s clothing. If you’re looking for that perfect pair of jeans, or just the latest in casual fashion trends, you’ll find it at Rete. They even have a “denim smith bar” that includes designers like True Religion, Joe’s Jeans, Hudson and many more. 10. Ma Cherie et Moi Ma Cherie et Moi is a fine lingerie boutique also located in Santa Rosa’s Montgomery Village. The energetic owner and her staff will help you solve the mystery of “What’s my bra size?” Expect excellent customer service, expert sizing and be prepared to be wowed by the delicate and feminine bras that come in many sizes, most of them European brands. I adore my flattering French bras and lace pieces from Ma Cherie et Moilike this Hanky Panky lace top I wore recently to a friends’ wine country wedding. Happy shopping, you Fashion Lover, you! Next time, I’m featuring a list of fun things for the Outdoorsy-Athletic Type to do in Sonoma Valley. Stay tuned! The Rich Life by Adrienne Shubin, luxury lifestyle for less, live better, California lifestyle, luxury lifestyle , , ,

adrienne shubin

Adrienne Shubin of the The Rich Life (on a budget) blog lives in the beautiful Sonoma wine country in northern California with her fire chief husband, three great step-kids and four pups. Besides writing her blog and a feature for Skimbaco, she volunteers with the elderly and works at a well-known winery. The Rich Life (on a budget) highlights her experiences, thoughts, things and people that make her life rich including travel, fashion, beauty and more. Adrienne strives to live each day as richly as possible and wants to show you how you can live your rich life, too. Connect with Adrienne on Facebook.

Comments (24)

  1. christina baumann

    Even though I’ve lived in Sonoma County all of my life and love to shop, eat great food, and drink
    fabulous wines, you’re writing makes me want to visit and revisit these shops.You are an amazing
    writer Adrienne!

    xo Christina

    • Enjoy Life Oils

      Thanks for your comment Christina! Adrienne really knows how to capture the essence of California, doesn’t she?

  2. What a wonderful article! There is a great variety there for the visitor and resident alike. I am definately putting your area on my itinerary when I plan my next trip to your country! I think I would have a lot of fun in those shops. Looking forward to your future articles!

    • Enjoy Life Oils

      That’s what I love most about this post too – the variety and that you can shop on any budget and find something unique!

    • adrienne shubin

      Thank you for reading, Jennifer! There will be three more in this series coming up over the next few weeks.

  3. Satu Vänskä-Westgarth

    Welcome to Skimbaco Adrienne! Loved the post, although I’m even more excited about the next one, sounds like right up my alley! :)

    • adrienne shubin

      Hi Satu! So lovely to join you as a feature writer here on Skimbaco.
      Next week I’ll have a list for the outdoorsy/athletic type. There is so much to do in Sonoma Valley – a little something for everyone!

  4. NICE JOB! Lovely, lovely article. ONE DAY, when I get out there, you will have to take me to every place you just mentioned in the article. xo.

    • adrienne shubin

      When, not ‘if’, you come out for a visit, I will take you anywhere and everywhere you want to go in the wine country…shopping, hiking, visits to wineries, out to fantastic dinners, country drives, picnics, walks on the beach. It’s an ideal vacation destination. And living here is not bad either :)

    • adrienne shubin

      Thank you, Leigh! Without you introducing me to Skimbaco, this would not have happened.
      I look forward to working together and hope to meet you in person someday.

  5. kathy leeds

    Great article and so glad you’ll be writing regularly for them. And fantastic finds!

    • adrienne shubin


      I am glad, too! It’s just the type of opportunity I have been searching for. I’m glad you enjoyed the article!

  6. Enjoy Life Oils

    Welcome to Skimbaco Lifestyle Adrienne, we are so happy to have you here – and now I want to come shopping with you!

    • adrienne shubin


      I am very happy to be on board with Skimbaco! And would love to have you come shopping with me. There are so many great shops around Sonoma Valley from the high-end to the thrifty and everything in between.
      Thank you for the opportunity to write for your wonderful site!


    • adrienne shubin

      Yes, you do. Straight to my house! We would have such fun in Sonoma Valley together.

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